Implements end-to-end web analytics and tracking plans using GA4, GTM, and conversion pixels for SaaS products.
This skill provides a comprehensive framework for setting up, auditing, and debugging web analytics across marketing and product ecosystems. It guides developers through the entire implementation lifecycle, from designing robust event taxonomies and configuring Google Tag Manager (GTM) to setting up GA4 properties, cross-domain tracking, and Consent Mode v2. By enforcing standardized naming conventions and dataLayer patterns, it ensures high data integrity for marketing attribution across Google Ads, Meta, and LinkedIn, making it an essential tool for maintaining a single source of truth in business intelligence.
主要功能
01End-to-end GA4 configuration including custom dimensions and data streams
02Multi-platform conversion tracking for Google Ads, Meta CAPI, and LinkedIn
03101 GitHub stars
04Advanced GTM implementation with dataLayer push patterns and SPA handling
05Standardized event taxonomy design using object_action naming conventions
06Consent Mode v2 setup for regulatory compliance and data modeling
使用场景
01Implementing cross-domain tracking for complex funnels across multiple subdomains
02Auditing existing analytics setups to find missing events or duplicate data
03Building a comprehensive tracking plan for a new SaaS product launch