Implements, audits, and optimizes web and product analytics tracking to provide actionable data insights.
This skill empowers Claude to act as an analytics implementation expert, streamlining the setup of Google Analytics 4 (GA4), Google Tag Manager (GTM), and custom event tracking. It provides structured frameworks for creating tracking plans, defining object-action naming conventions, and ensuring data quality across marketing sites and product applications. Whether you need to audit an existing setup, implement UTM strategies, or ensure GDPR/CCPA compliance in your data collection, this skill provides the domain-specific guidance and technical patterns required for high-quality measurement.
主要功能
01Comprehensive GA4 and Google Tag Manager (GTM) implementation guidance
02Automated validation checklists for event accuracy and data quality
03Standardized UTM parameter strategy development for marketing attribution
040 GitHub stars
05Structured tracking plan framework using Object-Action naming conventions
06Privacy and compliance integration for cookie consent and PII protection
使用场景
01Auditing existing event tracking to identify gaps, duplicates, or broken triggers
02Designing a custom event library to track product-led growth and conversion funnels
03Setting up a new GA4 property and GTM container for a web application
