What is the Cadence Design skill?

It is a specialized capability for Claude Code that provides frameworks and templates for designing effective, behavior-triggered email sequences and multi-touch marketing programs.

How does this skill help prevent email fatigue?

It includes a fatigue model calculator and frequency guardrails to help you define daily or weekly send caps based on persona and lifecycle stage.

Is this suitable for sales teams?

Absolutely, it is designed for the entire GTM motion, including sales outreach, customer success onboarding, and marketing nurture campaigns.

Can I use this for channels other than email?

Yes, the skill supports coordinating cross-channel touches including in-app messages, SMS, and sales-assisted tasks alongside email sequences.

What kind of triggers can I implement?

The skill focuses on signal-based timing, allowing you to trigger messages based on behavioral events like opens, clicks, or specific product interactions rather than just fixed time delays.

Email Cadence Design

Name: Email Cadence Design
Author: gtmagents

bygtmagents

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营销自动化

Architects sophisticated multi-touch email sequences and cross-channel communication workflows to optimize engagement and prevent audience fatigue.

关于

The Cadence Design skill empowers Claude to build production-ready email programs by implementing framework-driven strategies for nurture, onboarding, and expansion sequences. It provides specialized guidance on signal-based timing, frequency guardrails, and cross-channel coordination, helping Go-To-Market teams move beyond fixed-delay blasts to behavioral-triggered journeys. Whether you are auditing existing send frequencies to reduce unsubscribes or building complex recovery paths for inactive leads, this skill ensures your messaging remains high-value and strategically paced.

主要功能

29 GitHub stars
Signal-based timing orchestration (behavioral vs. fixed triggers)
Multi-branch sequence pathing and recovery logic
Persona-specific send window optimization and testing
Frequency guardrails and fatigue model calculation
Cross-channel touchpoint coordination (Email, SMS, In-app, Sales)

使用场景

Auditing marketing automation workflows to identify and reduce audience fatigue
Building a coordinated sales-assist cadence that pairs automated emails with manual SDR tasks
Designing an automated user onboarding sequence triggered by specific product events

关于

主要功能

29 GitHub stars
Signal-based timing orchestration (behavioral vs. fixed triggers)
Multi-branch sequence pathing and recovery logic
Persona-specific send window optimization and testing
Frequency guardrails and fatigue model calculation
Cross-channel touchpoint coordination (Email, SMS, In-app, Sales)

使用场景

Auditing marketing automation workflows to identify and reduce audience fatigue
Building a coordinated sales-assist cadence that pairs automated emails with manual SDR tasks
Designing an automated user onboarding sequence triggered by specific product events