Does this skill support Google Tag Manager?

Yes, it provides specific guidance and code examples for implementing events via both GTM data layers and gtag.js scripts.

How does the items array work in this skill?

The skill details the required and optional parameters for the items array, ensuring product-level data like SKU, price, and category are correctly passed to GA4.

Why should I use recommended events instead of custom events?

Recommended events allow GA4 to automatically populate built-in reports and enable specialized features like the Purchase Journey report that custom events cannot trigger.

What are GA4 recommended events?

They are a set of predefined event names and parameters suggested by Google to unlock advanced reporting features like ecommerce, monetization, and attribution modeling.

GA4 Recommended Events Guide

Name: GA4 Recommended Events Guide
Author: henkisdabro

byhenkisdabro

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分析与监控

Implements and validates Google-defined recommended events for GA4 to ensure consistent ecommerce and user engagement tracking.

关于

This skill provides comprehensive guidance for implementing Google Analytics 4 (GA4) recommended events, ensuring data consistency and compatibility with standard reports. It covers the full ecommerce journey—from product views to purchases—as well as user authentication and engagement events. By offering precise schemas for the items array and implementation examples for both gtag.js and Google Tag Manager, it helps developers build robust tracking infrastructures that align with Google's best practices for monetization and conversion modeling.

主要功能

8 GitHub stars
Full ecommerce funnel implementation from view_item to purchase
Detailed parameter specifications for advanced conversion modeling
Standardized items array structuring and validation patterns
User authentication event tracking for login and sign_up
Implementation code for both gtag.js and Google Tag Manager

使用场景

Validating data layer structures against Google's official event specifications
Migrating legacy custom events to standardized GA4 recommended events
Setting up end-to-end ecommerce tracking for online stores

关于

主要功能

8 GitHub stars
Full ecommerce funnel implementation from view_item to purchase
Detailed parameter specifications for advanced conversion modeling
Standardized items array structuring and validation patterns
User authentication event tracking for login and sign_up
Implementation code for both gtag.js and Google Tag Manager

使用场景

Validating data layer structures against Google's official event specifications
Migrating legacy custom events to standardized GA4 recommended events
Setting up end-to-end ecommerce tracking for online stores