Can I export these playbooks to my project management tools?

Yes, the skill provides templates specifically formatted for easy implementation in popular tools like Jira, Notion, and Asana.

Does this skill help with post-launch activities?

Yes, it includes structured retrospective templates to capture learnings and measurement stacks to report on KPI performance after the launch is complete.

What is the tiering model used in this skill?

The skill uses a Tier 1/2/3 model to categorize launches based on their strategic impact, audience size, and resource requirements, ensuring appropriate effort is allocated to each release.

How does this prevent scope creep during a launch?

The skill encourages locking the tier and scope early in the process and provides a framework for maintaining a risk log with designated mitigation owners.

Launch Playbooks

Name: Launch Playbooks
Author: gtmagents

bygtmagents

•

生产力与工作流

Orchestrates complex product launches using standardized tiering models, cross-functional workstreams, and governance frameworks.

The Launch Playbooks skill enables product marketing and GTM teams to execute consistent, high-impact releases by providing structured guidance for Tier 1, 2, and 3 launches. It helps users define launch criteria, assign responsibilities via RACI matrices, manage cross-functional workstreams, and establish measurement KPIs. By integrating these playbooks directly into the development workflow, teams can reduce scope creep, ensure infrastructure readiness, and maintain clear communication across marketing, sales, and product departments.

主要功能

0129 GitHub stars

02RACI matrix generation for clear stakeholder accountability

03Automated Tier 1/2/3 criteria definition based on audience and impact

04Pre-built project management templates for Notion, Jira, and Asana

05Comprehensive workstream management for content, enablement, and operations

06Integrated measurement stacks with KPI and reporting templates

使用场景

01Auditing internal GTM processes to identify and resolve efficiency gaps

02Standardizing launch workflows for new product marketing manager onboarding

03Planning and executing high-stakes product or feature launches

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add gtmagents/gtm-agents launch-plays

For use in Claude.ai and ChatGPT

Download Skill