Develops comprehensive marketing strategies including audience segmentation, channel selection, and content calendars.
The Campaign Planning skill provides a structured framework for the end-to-end planning and execution of marketing campaigns within the Claude Code environment. It guides users through defining SMART objectives, identifying specific audience profiles, crafting message hierarchies, and selecting the most effective channels based on budget and goals. Whether you are launching a new product or building a long-term content strategy, this skill ensures consistency and data-driven decision-making across all marketing efforts using industry-standard benchmarks.
主要功能
01Comprehensive channel selection guide for owned, earned, and paid media
02Tailored success metrics for awareness, lead generation, and product launches
03Five-part strategic framework: Objective, Audience, Message, Channel, and Measure
04Budget allocation models including revenue-based and channel-specific approaches
05Detailed content calendar templates with production timeline benchmarks
060 GitHub stars
使用场景
01Allocating and optimizing marketing budgets across paid acquisition and content production
02Planning a multi-channel product launch with specific KPI tracking and messaging hierarchies
03Building a structured content calendar that balances organic social, blog, and email channels
