Does it provide advice on campaign budgeting?

Yes, it includes a budget allocation framework for both testing (70/30 rule) and scaling phases, including recommendations for budget increase intervals.

Which advertising platforms does this skill support?

The skill provides specialized guidance for Google Ads (Search, PMax, YouTube), Meta (Facebook/Instagram), LinkedIn Ads, Twitter/X Ads, and TikTok Ads.

How does the skill handle campaign optimization?

It provides specific troubleshooting checklists for high CPA, low CTR, and high CPM, offering actionable levers like creative refreshes, audience refinement, and bid strategy adjustments.

Can this skill help write ad copy?

Yes, it includes frameworks for generating high-converting primary text and headlines using PAS (Problem-Agitate-Solve), BAB (Before-After-Bridge), and Social Proof Lead formulas.

Paid Ads Marketing Expert

Name: Paid Ads Marketing Expert
Author: coreyhaines31

bycoreyhaines31

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4,091

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营销自动化

Strategizes, creates, and optimizes high-performance paid advertising campaigns across major ad platforms like Google, Meta, and LinkedIn.

The Paid Ads skill transforms Claude into a performance marketing specialist equipped to handle the full lifecycle of paid media. It provides comprehensive guidance on platform selection, account structuring, and budget allocation while offering proven copywriting frameworks like PAS and BAB. By integrating best practices for audience targeting and creative testing, this skill helps users reduce CPA and improve ROAS across Google Search, Meta Ads, LinkedIn, TikTok, and X. It is ideal for growth engineers and marketers looking to scale acquisition through data-driven optimization and rigorous campaign analysis.

主要功能

01Multi-platform campaign strategy for Google, Meta, LinkedIn, TikTok, and X

02Advanced audience targeting strategies for search intent, lookalikes, and B2B decision-makers

03Structured account organization and standardized naming conventions for better data analysis

044,091 GitHub stars

05High-converting ad copy frameworks including PAS (Problem-Agitate-Solve) and BAB (Before-After-Bridge)

06Data-driven optimization levers to improve ROAS, CPA, and click-through rates

使用场景

01Developing a full-funnel retargeting strategy to convert cart abandoners and trial users

02Generating and testing multiple ad creative angles and hooks for social media platforms

03Optimizing budget allocation and bidding strategies during the scaling phase of a campaign

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add coreyhaines31/marketingskills paid-ads

For use in Claude.ai and ChatGPT

主要功能

01Multi-platform campaign strategy for Google, Meta, LinkedIn, TikTok, and X

02Advanced audience targeting strategies for search intent, lookalikes, and B2B decision-makers

03Structured account organization and standardized naming conventions for better data analysis

044,091 GitHub stars

05High-converting ad copy frameworks including PAS (Problem-Agitate-Solve) and BAB (Before-After-Bridge)

06Data-driven optimization levers to improve ROAS, CPA, and click-through rates

使用场景

01Developing a full-funnel retargeting strategy to convert cart abandoners and trial users

02Generating and testing multiple ad creative angles and hooks for social media platforms

03Optimizing budget allocation and bidding strategies during the scaling phase of a campaign