What is included in the final audit report?

Every report includes a severity-scored finding list, business impact in dollars, specific fix locations within the platform, and a 90-day prioritized roadmap.

What platforms can this skill audit?

While optimized for Google Ads, its forensic logic applies to most PPC platforms, focusing on account structure, tracking, bidding, and keyword relevance.

How does it handle cybersecurity-specific ads?

It includes specific checks for common 'waste' in the IT/Security sector, such as consumer-grade queries appearing in enterprise B2B campaigns.

Does it require manual data entry?

The skill is designed to work with data extracted via API or CSV exports to ensure 100% accuracy, specifically avoiding unreliable screenshot-based audits.

Paid Media Auditor

Name: Paid Media Auditor
Author: coreymaypray

bycoreymaypray

0•

营销自动化

Performs forensic advertising audits to identify wasted spend and optimize conversion performance across paid media accounts.

The Paid Media Auditor is a specialized forensics tool for Claude Code designed to systematically analyze advertising accounts with over 200 checkpoints. It functions like a forensic accountant for your marketing budget, stress-testing account structures, tracking accuracy, and bidding strategies to reclaim wasted spend. Built specifically for the Maycrest Group and its cybersecurity and IT clients, this skill translates complex platform data into prioritized 7, 30, and 90-day action plans and executive summaries that focus on bottom-line ROI rather than just vanity metrics.

主要功能

01ROI-focused executive summaries designed for non-technical SMB owners.

02Identification of 'waste' in keyword match types, particularly for high-intent B2B sectors.

03Projected financial impact estimation for every recommended optimization.

04Technical tracking validation for GTM, GA4, and offline conversion imports.

05Comprehensive 200+ point account health assessment across 7 core categories.

060 GitHub stars

使用场景

01Conducting pre-takeover audits for new agency clients to identify immediate efficiency gains.

02Performing quarterly health checks on internal cybersecurity and IT service campaigns.

03Identifying irrelevant traffic spend in complex B2B niches like Managed SOC or MSSP.

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add coreymaypray/sloth-skill-tree paid-media-auditor

For use in Claude.ai and ChatGPT

主要功能

01ROI-focused executive summaries designed for non-technical SMB owners.

02Identification of 'waste' in keyword match types, particularly for high-intent B2B sectors.

03Projected financial impact estimation for every recommended optimization.

04Technical tracking validation for GTM, GA4, and offline conversion imports.

05Comprehensive 200+ point account health assessment across 7 core categories.

060 GitHub stars

使用场景

01Conducting pre-takeover audits for new agency clients to identify immediate efficiency gains.

02Performing quarterly health checks on internal cybersecurity and IT service campaigns.

03Identifying irrelevant traffic spend in complex B2B niches like Managed SOC or MSSP.

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add coreymaypray/sloth-skill-tree paid-media-auditor

For use in Claude.ai and ChatGPT