Automates the creation and maintenance of a foundational product marketing context document to streamline positioning and messaging tasks.
This skill provides a centralized system for defining and storing a product's foundational marketing information, including positioning, target audience, competitive landscape, and brand voice. By creating a persistent .claude/product-marketing-context.md file, it ensures that all subsequent marketing tasks—such as copywriting, SEO, or sales enablement—remain consistent and informed by the codebase and user input. It offers both an automated 'auto-draft' mode that scans the repository for existing context and a structured interview mode to capture nuanced customer language, business goals, and competitive differentiation.
主要功能
01Competitive landscape and differentiation framework mapping
02Auto-drafting marketing context by analyzing repository files and landing pages
03Brand voice and customer language standardization
040 GitHub stars
05Persistent storage in .claude/product-marketing-context.md for cross-skill reference
06Structured interview workflow to capture personas, pain points, and JTBD
使用场景
01Extracting existing positioning from a codebase to create a formal marketing strategy
02Establishing a source of truth for marketing messaging in a new software project
03Aligning AI-generated marketing content with specific brand voice and persona requirements
