What is the primary goal of the position-product skill?

It helps you define a clear market identity and brand strategy for your software through a guided, interactive discovery process within Claude Code.

Do I need marketing expertise to use this skill?

No, the skill acts as a virtual consultant, guiding you through specific questions designed to extract the necessary information for a professional product position.

Where does the skill save the positioning results?

All answers and strategic insights are saved as timestamped JSON files in the discovery-results directory for easy reference and future implementation guidance.

Can I customize the discovery questions?

Yes, the skill reads from a source markdown file at claude_settings/python/processes/product-positioning.md, allowing you to tailor the framework to your needs.

How does this help my development workflow?

By formalizing your product's position early, you ensure that UI/UX decisions and feature prioritizations are consistently aligned with your brand's core value proposition.

Product Positioning & Strategy

Name: Product Positioning & Strategy
Author: jpoutrin

byjpoutrin

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营销自动化

Facilitates expert product positioning and brand strategy development through interactive discovery sessions.

The Product Positioning skill empowers developers and product managers to define a clear market identity for their software directly within their development environment. By guiding users through a structured discovery process based on established frameworks, it extracts key brand attributes, identifies target audiences, and solidifies value propositions. This skill automates the transition from raw ideas to a formalized strategy document, ensuring that every subsequent development decision aligns with the product's core business goals and market placement.

主要功能

01Guided Q&A process to uncover unique value propositions

02Automated question extraction from curated markdown source files

03Persistent storage of positioning results in structured JSON format

048 GitHub stars

05Interactive discovery sessions based on professional positioning frameworks

06Standardized brand strategy outputs to align development with market goals

使用场景

01Aligning multi-agent AI workflows with a consistent product vision

02Defining a new software product's unique selling points before starting development

03Re-evaluating market fit and brand messaging for an existing feature set

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add jpoutrin/product-forge position-product

For use in Claude.ai and ChatGPT

Download Skill