Designs, optimizes, and analyzes referral and affiliate programs to drive viral growth and user acquisition.
This skill empowers Claude to act as a growth marketing expert, specializing in the creation and refinement of referral and affiliate systems. It provides comprehensive frameworks for identifying trigger moments, structuring double-sided incentives, and calculating viral coefficients. Whether you are building a B2B SaaS partner program or a B2C 'refer-a-friend' loop, this skill offers data-driven guidance on incentive sizing, fraud prevention, and A/B testing to transform existing customers into powerful growth engines.
主要功能
01Identification of high-intent 'trigger moments' within the user journey
02Incentive structuring using LTV and CAC-based mathematical frameworks
03Growth modeling including Viral Coefficient (K-factor) and ROI calculations
04Strategic design for both customer referral and professional affiliate models
051 GitHub stars
06Fraud prevention strategies and A/B testing workflows for program optimization
使用场景
01Optimizing an underperforming affiliate program by adjusting commission tiers
02Creating a viral loop for a freemium product using feature-unlock rewards
03Designing a double-sided incentive structure for a new subscription-based app
