What kind of insights does this skill provide?

It provides performance ratings (Poor to Excellent), ranks your top-performing posts, and offers recommendations such as scaling budget or pivoting content strategy based on data.

Which platforms does the Social Media Analyzer support?

The skill supports performance analysis for Instagram, Facebook, TikTok, LinkedIn, and Twitter (X).

How does it calculate engagement rate?

It uses the industry-standard formula: (Likes + Comments + Shares + Saves) divided by Reach, multiplied by 100, to determine the audience interaction level.

Can it help with paid ad campaigns?

Yes, if you provide total spend data, it calculates ROI, Cost Per Click (CPC), and Cost Per Engagement (CPE) to evaluate ad effectiveness.

Does it require live API access to social platforms?

No, it analyzes data provided via JSON input or text descriptions, making it a flexible tool for processing exported report data.

Social Media Analyzer

Name: Social Media Analyzer
Author: micsapp

bymicsapp

0•

社交媒体管理

Analyzes social media campaign performance, calculates engagement rates, and measures ROI across platforms using industry benchmarks.

The Social Media Analyzer skill empowers Claude Code to perform deep-dive audits of social media performance by processing raw campaign data such as likes, comments, reach, and spend. It automatically calculates critical metrics like engagement rate, CTR, and ROI, comparing these results against current platform-specific benchmarks for Instagram, TikTok, LinkedIn, and Facebook. This skill is ideal for digital marketers and developers who need to identify top-performing content patterns and generate actionable recommendations to optimize marketing spend and audience resonance.

主要功能

010 GitHub stars

02Actionable insights for content optimization and budget scaling

03Cost-per-engagement (CPE) and Cost-per-click (CPC) analysis

04Multi-platform performance benchmarking for Instagram, TikTok, LinkedIn, and Facebook

05Input data validation for reach, impressions, and spend integrity

06Automated engagement rate, CTR, and ROI calculations

使用场景

01Comparing organic engagement rates against industry standard benchmarks

02Auditing monthly social media campaign performance across multiple channels

03Calculating the ROI of paid social advertisements to justify marketing spend

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add micsapp/micstec-skills social-media-analyzer

For use in Claude.ai and ChatGPT

主要功能

010 GitHub stars

02Actionable insights for content optimization and budget scaling

03Cost-per-engagement (CPE) and Cost-per-click (CPC) analysis

04Multi-platform performance benchmarking for Instagram, TikTok, LinkedIn, and Facebook

05Input data validation for reach, impressions, and spend integrity

06Automated engagement rate, CTR, and ROI calculations

使用场景

01Comparing organic engagement rates against industry standard benchmarks

02Auditing monthly social media campaign performance across multiple channels

03Calculating the ROI of paid social advertisements to justify marketing spend

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add micsapp/micstec-skills social-media-analyzer

For use in Claude.ai and ChatGPT